How to Grow Your Client Base
Dec 08, 2021
99% of population will not buy your product or services if they don’t know, like, and trust you.
You can only sell to the length of your reach.
What does this mean?
It means you need to expand awareness of your product or services to grow your client base.
If you put energy into what you don’t do well, you won’t expand. Focusing on how you can make a difference in someone’s life is the key.
How to Grow Your Client Base:
- Bring Value:
- Know what your ideal clients are most hyped about, and bring value to that space.
- Your product should fit your customers’ needs so well that it sells itself.
- Keep your offer simple and value-focused.
- At the end of each day, ask yourself: What have I done today to make my ideal client’s life easier?
- Nurture Your Network:
- Observe where your ideal clients come from and pay attention to what they want.
- Create a system that provides products for every stage of their journey.
- Listen to your network, engage with them, and nurture their needs along the way.
- Be Visible:
- Followers will trust you when they see you on the same channels at the same time each week.
- Find ways to connect with your ideal clients by showing up where they already spend time.
- Invest and get curious about their lives.
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